WATCH: Motörhead's Lemmy Stars In Final Ad For Finnish Milk Company
8 January 2016, 11:36
An improvised outtake from the Motörhead frontman has been used as a tribute to the rock star.
A milk advert from Lemmy Kilmister has surfaced on YouTube, following his death on 28 December 2015.
The ad, which sees the Motörhead frontman deliver lines after walking out of a bar, was made a month ago for Finnish milk brand Valio. However, it has been updated with Lemmy's own improvised outtake, as a tribute to the late singer.
In this version, pointing his cane at the camera the Ace Of Spades singer says: "I don't drink milk, and I never will. You assholes."
The description written by hasanpartners on the video explains: "This is offered in celebration of the life of a lovely, exceptional man – a man who celebrated life so vibrantly himself. We were first shooting a remake of an iconic Finnish milk ad. The tone of this ad that was shot a month ago was changed to make it a heartfelt tribute, however modest. A take that came late in the shoot was selected – one of Lemmy’s brilliant improv moments that was never in the script. This was our magical encounter with a great man – and we’re honoured to share it with the world. Thank you, Lemmy."
Meanwhile, a live stream of Lemmy's memorial service is set to take place tomorrow on Saturday 9 January.
The band broke the news on their official YouTube account, inviting fans to "toast along" with them.
On the same day, a memorial has also been arranged in Lemmy's favourite bar, The Rainbow Bar And Grill, but has since been extended to the whole of the Sunset Strip.