This Genius Put His CV Inside 40 Boxes Of Doughnuts
Lukas Yla came up with a tasty method to get his foot in the door.
Let's face it. Looking for jobs is bloody hard wherever you're from.
In fact, trying to get through all the application and interview stages for jobs these days seems more difficult than the 12 labours of Hercules! And by the end of it, you end up being let down anyway.
But when one guy made the move from Lithuania to San Franciso, he decided to take drastic measures to stand out.
As reported by the Metro, marketing specialist Lukas Yla moved put his CV inside a box of doughnuts, to make sure it would get read, and to show off his marketing prowess.
It did involve a wee bit of deception, though, as he printed his own t-shirts and dressed up as a courier in order to gain access into offices.
The 25-year-old told the outlet: "I was looking for the most direct way to reach decision makers at the companies. I thought that I might fail competing only on “resume” level with other candidates that have work experience in San Francisco."
He added: "It might look like a stunt, but it was a precisely crafted campaign, that went through multiple iterations until it started succeeding."
See his clever idea in practice:
Lukas Yla,a marketing professional looking for work , made 40 donut-resume deliveries to recruiters. He has had 10 interviews so far.Clever? pic.twitter.com/bbzXvIz6q8— Midday (@tv3midday) October 6, 2016
Yla has revealed that his efforts haven't come to sweet nothing, either."I’ve delivered over 40 boxes of doughnuts so far," he told the Metro.
"A little bit more than 10 to ad/creative agencies and the rest to tech companies. I landed 10 interviews, and I am in the interview process with couple of companies."
Something tells us this won't work if you're trying to get a job as a nutritionist...
Photo: Twitter/Lukas Yla